My wife asked me the other week whether I planned to cover the Big Apple Crunch Day at our area schools. My initial reaction was that she’d made that event up. Au contraire. She informed me that not only was it a real day, but that thousands of students had been celebrating it for the past seven years. Apple Crunch Day? Really? Hey, I like a red, tasty crunchy apple as much as the next guy, but do we really need a special day to celebrate it? If so, why aren’t we celebrating Grape Day, Nectarine Day and, especially, Kumquat Day?
When you’re in the business of reporting events, you’re expected to be out on Canada Day, Remembrance Day, Easter Sunday, Halloween and most other widely recognized celebrations, along with providing coverage for all the various days, weeks and months that honour both the big and small things in our lives.
There are plenty of very important recognitions – Breast Cancer Awareness Month (October), Heart Month (February), Fire Prevention Week (October 6-12), World Diabetes Day (November 14), International Women’s Day (March 8), Aboriginal Solidarity Day (June 21), etc.
Then, there are the ones that, although important to some, make you wonder if they really need their own special day, week or month: International Child-Centred Divorce Awareness Month, Bath Safety Month, Be Kind To Food Servers Month, International Hoof Care Week, Copyright Law Day, Return Shopping Carts To The Supermarket Month and International Sword Swallowers Day.
And, of course, there are the celebrations that fall under the “You’re Kidding Me?” category: California Dried Plum Digestive Month, Answer Your Cat’s Questions Day, National Mail Order Gardening Month, National Tempura Day, Women In Blue Jeans Day, National Hot Tea Month, National Cowboy Poetry Gathering Week, Tubers & Dried Fruit Month, Camcorder Day, Squirrel Appreciation Day (which is January 21st and shouldn’t be confused with Squirrel Awareness Month in October), and Bubble Wrap Appreciation Day. And that’s just in January. There are 11 more months of the same inanity. Thankfully, National Gin Day is coming right up on November 7th to help us all drown our sorrows. Cheers!
All of which leaves me to believe that either a) people are running out of things to celebrate or b) we need to add more days to the year or c) people have too much time on their hands. Personally, I’m going with option c. I appreciate the fact that those who come up with these goofy celebrations are just trying to have fun, but I wonder if all the joke festivities are taking away from the legitimate ones.
Or maybe we just have too many illnesses and ailments that need more awareness? In November alone, the following diseases and conditions are being recognized: Epilepsy Awareness Month, Diabetic Eye Disease Month, Gluten-Free Diet Awareness Month, Lung Cancer Awareness, AIDS Awareness Month, National COPD Month, National Alzheimer’s Disease Month, National Home Care & Hospice Month, National Impotency Month, National Marrow Awareness Month, Pancreatic Cancer Awareness Month, Prematurity Awareness Month, National Patient Accessibility Week, X-Ray Day and World Diabetes Day.
My point? Enough is enough. As of this very moment, I’m calling for a complete moratorium on any and all additional days of celebration, awareness, recognition, appreciation, enlightenment or remembrance. If there’s not already a day, week or month for your pet cause, you’re out of luck. Sorry about that, Transsexual Spotted Gerbil Anti-Discrimination Week. My apologies, Orphan Sock Reunification Month. You’re out of luck, International Broccolini With Limburger Cheese & A Touch Of Nutmeg Casserole Day.
If we don’t stop this insanity, before you know it we’ll be lighting candles to commemorate World Kanye West & Kim Kardashian Awareness Week – and I’ll be slitting my wrists. So, to honour my moratorium, I’m breaking my own rule and officially naming November 5th as International Day Of No More Special Days For The Celebration, Awareness, Recognition, Appreciation, Enlightenment Or Remembrance Of Anything That’s Not Already Being Honoured. Raise your glasses and let the partying begin!